90 Of The Best Marketing Quotes To Prove Every Point - CoSchedule

90 Of The Best Marketing Quotes To Prove Every Point Sometimes, you just need some marketing quotes to prove your points (because you, my friend, are gonna win every conversation) 😉 Maybe you need some inspiration from some p smart marketers. Or maybe you need a lead-in for a blog post youre writing. Whatever the case, youve found this blog post that rounds up some pretty great marketing quotes (imho). So peruse on to find your quotes (along with images and embed codes) that you can easily copy/paste and use to prove whatever points you need to make. Heres how to use this article to your full advantage: Use the table of contents to jump to the section that best suits your needs. Copy/paste the quotes and images into your own content. Use them to spice up your social feeds. Share the inspiration. And so forth. Use the links at the end of each section to jump /table of contents (as you see fit). Be a kickass marketer. Lets get to it. 90 Of The Best Marketing Quotes (And Never Seen Before) To Prove Every Point by @njellering via Table Of Contents David Ogilvy Quotes Inspirational Marketing Quotes Marketing Strategy Quotes Social Media Marketing Quotes Content Marketing Quotes Digital Marketing Quotes Famous Marketing Quotes Funny Marketing Quotes21 David Ogilvy Quotes [+ 19 Twitter-Sized Shareable Quote Images For Download] This guy came up with some pretty rad quotes. You may have heard a few gems like: â€Å"If you want to be interesting, be interested.† -David Ogilvy and â€Å"It’s not creative unless it sells.†Ã‚  -David Ogilvy and â€Å"On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.†Ã‚  -David Ogilvy Well. There are 18 more essential quotes from David Ogilvy in this free tear sheet. Plus, there are 19 Twitter-sized marketing quote images you can share, too. Download em all right now. 😉 10 Inspirational Marketing Quotes "The gap between what's expected and what you deliver is where the magic happens, in business and in life." -Jay Baer, Founder of Convince and Convert, and New York Times best-selling author of Youtility: Why Smart Marketing Is About Help Not Type â€Å"If you love what you’re doing†¦ that will make it so much easier to actually sit down and create content, inspire, entertain, and educate. That’s what’s really important.† -Jeff Bullas, CEO of Jeffbullas.com Pty Ltd "If it scares you, it might be a good thing to try."  -Seth Godin, Founder and CEO of Do You Zoom (among others) and author of lots of books, including the one where this quote comes from, Purple Cow: Transform Your Business by Being Remarkable "You stand out more by being weird than fitting in." -Emma Tupa, Product Marketing Specialist at â€Å"I’m only now doing what only I can do. Everything else is being taken care of by the team, and it’s so essential.† -Pat Flynn, Founder of Smart Passive Income and author of Will It Fly â€Å"Don’t look for perfection. That isn’t the goal.† -Ash Maurya, Founder of LEANSTACK and author of The Lean Startup Movement, That's Running Lean, and Scaling Lean â€Å"You can’t let perfection get in the way of getting things done.† -Gini Dietrich, Founder and CEO of Arment Dietrich â€Å"Don’t be paralyzed; just get started.† -Leah Schothorst, Social Media Strategist at "Creativity is intelligence having fun." -Albert Einstein "It's quite fun to do the impossible." -Walt DisneyGet inspired with these 10 marketing quotes via @ 21 Marketing Strategy Quotes "If your competitors start copying you, then you are doing something right!" -Jay Baer, Founder of Convince and Convert, and author of Hug Your Haters: How to Embrace Complaints and Keep Your Customers â€Å"If you just help your customers, or help your buyers buy, and answer the questions that they have in that journey, then you can really succeed.† -Michael Brenner, CEO of Marketing Insider Group and co-author of The Content Formula â€Å"We can’t do a lot of motivating with copy, but you can take someone’s motivation and turn it into something.† -Joanna Wiebe, Creator of Copyhackers and Co-Founder of Airstory "Whatever the status quo is, changing it gives you the opportunity to be remarkable." -Seth Godin, Founder and CEO of Do You Zoom (among others) and author of one of my favorite books, Linchpin: Are You Indispensable â€Å"Anybody who is trying to learn to do marketing is you have to niche yourself down to into a specific industry†¦if you pick something, be the best at it.† -Brittany Thompson, Social Marketing And Media Manager at Virtual Resort Manager (VRM) â€Å"The only way to outdo, to outperform the competition is to offer something unique and something better than they have.† -Tim Soulo, Head of Marketing and Product Strategy at AHREFs â€Å"Limiting our work and focusing is the only way we’re gonna get to the point of doing really good, high-quality work that’s focused on the audience.† -Andrea Fryrear, President and Lead Trainer at AgileSherpas â€Å"Marketing strategy will impact every piece of your business and it should be tied to every piece of your business.† -Brandon Andersen, Chief Strategist of Ceralytics â€Å"Do you have a product or service that people want? If you don’t have that, nothing else matters.† -Noah Kagan, Founder of Sumo â€Å"You have to understand your target customer and what you’re trying to sell them.† -Daniel McGaw, Founder of Effin Amazing â€Å"Where we always start is: What’s the user’s itch? What’s their pain point that occurs frequently enough to build a habit around?† -Nir Eyal, Author of Hooked: How to Build Habit-Forming Products â€Å"There are a lot of opportunities that you can discover by listening closely to what your customers are saying.† - Joei Chan, Head of Content at Linkfluence â€Å"We not only need to understand the demographics of our customers, but we need to make sure that we create content for each of these different stages of the buyer’s journey.† -Kyle Gray, Founder of Conversion Cake and author of The Story Engine: An Entrepreneur's Guide to Content Strategy and Brand Storytelling Without Spending All Day Writing â€Å"Say no to the things that keep you on a certain level and say yes to the things that will help you keep moving on.† -Brian Honigman, CEO of Honigman Media â€Å"Starting and being consistent and not giving up is more important than being brilliant.† -Mark Schaefer, author of Known: The Handbook for Building and Unleashing Your Personal Brand in the Digital Age â€Å"Consistency is key. Whenever you start, give your audience something to look forward to.† -Julia McCoy, CEO at Express Writers â€Å"It isn’t just creation and promotion; it is process as well. I think that’s what a lot of people forget.† -Neil Patel, Co-Founder of Crazy Egg, Hello Bar, and Kissmetrics â€Å"Hire people that you can trust, pick a tool that you trust, and just keep everybody on the same page. Then back off.† -Len Markidan, Chief Marketing Officer at Podia "Start an editorial calendar that everyone involved in your blog (writers, editors, marketing team, etc.) can access. -Kristi Hines, Freelance Writer "One thing is certain: if you don’t keep an editorial/content calendar, the content doesn’t get done." -Joe Pulizzi, Founder of Content Marketing Institute "For every minute spent organizing, an hour is earned." - AnonymousCheck out these 21 #marketing #strategy quotes via @ 6 Social Media Marketing Quotes "Content is fire and social media is gasoline."  -Jay Baer, Founder of Convince and Convert â€Å"Viral marketing is almost like finding love. You have to stop doing it to actually make it happen.† -Tim Topham, Founder of timtopham.com â€Å"Rule number one is if it’s not good, don’t share it.† -Christin Kardos, Social Media and Community Manager at Convince and Convert â€Å"When you are first getting started on social media, you really need to do your research†¦ don’t just choose a channel because Facebook owns the world or because everyone’s doing Twitter.† -Celeste Mora, Social Media Manager at Grammarly â€Å"In order to engage on social, in order to attract customers, regardless of what kind of customer you have, you have to build trust.† -Lindsay Scarpello, Strategic Communications Director at OBI Creative "Content is the party. Promotion is the invitation to attend." -Nathan Ellering, Head of Marketing Demand Generation at Get inspired to do better #social #media #marketing with these six quotes 10 Content Marketing Quotes "With traditional marketing, you tell people you a are a rock star. With content marketing, you show them you're a rock star." -Robert Rose, Chief Strategy Advisor at Content Marketing Institute and co-author of one of my favorite books, Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand â€Å"You really have to create legitimately great content and a legitimately great Website to rank in Google.† -Brian Dean, Founder of Backlinko â€Å"You get biased by your existing understanding of the field.† -Rand Fishkin, Founder of SparkToro and author of Lost and Founder â€Å"Ask yourself: 'Have we covered the fundamentals?' And second to that: 'Are they the best experience on the internet for those things?'"  -Jennifer Pepper, Marketing Manager For Content Creation of Unbounce "I think nowadays, you need to do inbound and outbound–it’s crucial to do both." -Ian Cleary, founder of RazorSocial and OutreachPlus â€Å"Have your own content; support your own content.† -Pat Flynn, Founder of Smart Passive Income and author of Will It Fly â€Å"It’s not about trying to crank everything you can into the article. It’s about delivering value and persuading people that you can solve their problem in as few words as possible.† -Tim Soulo, Head of Marketing and Product Strategy at AHREFs â€Å"If you’re writing things that are on par with what others are writing, go back and double that part. Go deeper.† -Sujan Patel, Co-Founder of Web Profits â€Å"My main advice for anyone working content marketing or starting at a content team is make sure that you have a really, really clear opinion about the world.† -Geoffrey Keating, Editor at Intercom "Content marketing is the gap between what brands produce and what consumers actually want." -Michael Brenner, CEO of Marketing Insider Group and co-author of The Content FormulaGet inspired to rock your content marketing with these 10 quotes from @ 9 Digital Marketing Quotes â€Å"The internet is a big place and yes, most things have already been done†¦ You have to be even more creative.† -Jon Henshaw, Senior SEO Analyst at CBS Interactive â€Å"Even if you are a small business and you can’t afford to do costly studies, you do have the ability to run different kinds of tests in your app or on your website and see what works best.† -Roger Dooley, author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing â€Å"Optimize your website for just being a good user-friendly website. It’s generally the most important thing that you could focus on.† -Lydia Gilbertson, SEO Analyst at Distilled â€Å"If you’re not making mistakes, you’re probably not experimenting enough.† -Noah Kagan, Chief Sumo at AppSumo â€Å"If we produce something original, that will have a better chance in rising above the noise.† -Andy Crestodina, Co-Founder and Strategic Director at Orbit Media Studios "Content is the atomic particle of all digital marketing." -Rebecca Lieb, Analyst and Founding Partner, Kaleido Insights â€Å"Just because you can measure everything doesn’t mean that you should.† -W. Edward Deming "Content is the reason search began in the first place." -Lee Odden, CEO of TopRank Marketing "Google is the new corporate homepage." -Jeremiah Owyang, Founder of CrowdCompaniesElevate your digital marketing smarts with these eight quotes via @ 7 Famous Marketing Quotes â€Å"People don’t buy what you do, they buy why you do it.† -Simon Sinek, Founder and Visionary of Start With Why "Make your marketing so useful, people will pay you for it." -Jay Baer, Founder of Convince and Convert "Content is king." -Bill Gates, Co-Founder of Microsoft "On average, 8 out of 10 people will read your headline copy, but only 2 our of 10 will read the rest." -Brian Clark, CEO of Rainmaker Digital "The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself." -Peter Drucker â€Å"Either write something worth reading or do something worth writing about.† -Benjamin Franklin "Simplicity is the ultimate sophistication." -Leonardo Da Vinci How many of these famous marketing quotes have you heard? Via @: 5 Funny Marketing Quotes "Content marketing is really like a first date. If all you do is talk about yourself, there won't be a second date." -David Beebe "Martin Luther King did not say, 'I have a mission statement'." -Simon Sinek "You can't wait for inspiration; you have to go after it with a club." -Jack London "Whether you think you can or you think you can't, you're right." -Henry Ford "If you're looking for the next big thing, and you're looking where everyone else is, you're looking in the wrong place." -Mark Cuban

Elude vs. Allude vs. Illude

Elude vs. Allude vs. Illude Elude vs. Allude vs. Illude Elude vs. Allude vs. Illude By Michael The commonly misused words elude, allusion and illusion share a common root word (Latin ludere: to play), but their meanings arent similar at all. Fortunately, recognizing the prefixes can help keep these two words separate in your mind. The Latin prefix e means out, so elude originally suggested the end of a game or a sword fight, where a clever winner tricked his opponent by playing out. A fugitive can elude his pursuers by making them look for him outside of where he really is. The prefix a or ad often comes from the Latin ad, which means to. For example, an adjunct professor is a part-time instructor who is joined to the faculty to teach a few classes. So an allusion is an indirect reference played to something else, such as a quotation that you expect your readers will recognize without having to be told where it came from. The prefix in or sometimes il or im often comes from the Latin in, which means at, in, toward, among other things. It gives illusion the meaning of play with. An illusion is something that isnt real somebody is playing with your mind and trying to fool you. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:Types of Rhyme15 Words for Household Rooms, and Their Synonyms5 Tips to Understand Hyphenated Words

Financial Markets And Corporate Governance Essay

Financial Markets And Corporate Governance - Essay Example The business managers of Enron would definitely have put in to practice of whatever they have been taught or trained in their schools of Law, business, management and accounting, to protect the shareholders’ interests of the corporation. However the pertinent question is what went wrong and where? Considering the various maneuverings that happened in Enron in the guise of protecting the shareholders interest, it may also be said that the same managers would have acted more aggressively in enhancing the shareholders wealth, had Enron been a successful business venture. â€Å"The catastrophe caused by the failure of Enron could not compare with the damage this company would have caused if it had succeeded. The relentless emphasis on the importance of shareholder value in recent times has created the conditions for the disconnection of corporations such as Enron form their essential moral underpinnings, encouraging them to concentrate exclusively on financial performance, and to neglect not just the wider stakeholder interests of customers and employees, but the essential interests of the economies and communities in which they operate. The problem with established corporate governance is that they misconceive the irreducible core of corporate governance, at the same time as underestimating the complexity of the phenomenon.† This paper attempts to make a presentation on the style and working of the two models of business ventures one working in the direction of protecting exclusively the shareholders interests and the other which works to protect the stakeholders’ interest and the relative conflicts and issues that may emanate in pursuing both the interests, in the light of the With a proper understanding and adherence to all of the above parameters, a team of management can take the corporate they are governing to greater heights for sure. Even though all of these aspects stand equally important, respecting

Community and public health Assignment Example | Topics and Well Written Essays - 250 words

Community and public health - Assignment Example In addition, it aims at improving the value of healthcare, efficiency, quality while minimising spending, and making healthcare system more transparent and accountable to the diverse population, which are key elements in the Act (Mason et al., 2014). The American Academy of Nursing, in conjunction with several nursing organization, has overwhelmingly supported the efforts to reform the health care system. Nurses have steered the expansion to allow people to access cost-effective and high-quality services in the public sector with more emphasis on primary and preventive care services. The affordable care act shall make the nurses model both individual and health care system to be more beneficial to patients than before. Nursing as a profession shall actively get involved in the leading efforts to improve patient care and minimise cost, which as an integral part of the professionals values, knowledge and skills. Nurses shall enhance health promotion among the diverse population by educating the population about the best prevention, acquisition of health care and efficient ways of getting medical help in the evolving healthcare system (Boykin et al.,

Apple and Child Labor Essay Example for Free

Apple and Child Labor Essay Children and teenagers everyday are put into child labor, to make money for their families or pay back what their families borrowed. In this paper I will examine child labor around the world and why children need to be able to live without being put under such stress and poor living circumstances. I will also be talking about how child labor is involved in some electronic companies like Samsung and Foxconn. Lastly, I will be talking about what most people don’t know; within the last couple years the world’s most known electronic company; Apple, Inc. has been one of the guiltiest culprits of child labor and of poisoning their employee’s. Child labor is known all over the world, and we need to put a stop to it now! Although child labor is illegal in many countries, many children under the age of twelve still are employed in these harsh work forces. Many under age employees are employed by using a fake identification (Thompson). By using a fake identification, children or teenagers can be mistaken for an adult. If the employer says or provides an identification that shows he is age eligible and they accept him for the job, no one would know any different. It is not in the hands of the hiring company to know that the employer is using a fake identification. Children and teenagers are not getting fake identifications and working in these factories for no reason. They are to pay back the money that their family has borrowed from others, or the lack of ability to get an education. Child labor could be caused by problems in the family, with health, or lack of food, money, or water. Multiple governments around the world look the other way. Child labor is illegal but some governments do not punish the companies or groups that use child labor. Child labor is very cruel to the children. Governments and rulers around the world insist that if adults of a family borrow money, the family has to pay it back no matter what, even if it means selling their crops for money or putting their children into the work force. Due to the fact that children and teenagers are working at such a young age, the children are committing suicide and other self-harms. This should not be happening; young adults committing suicide because they are so stressed or they do not want to work at these companies but also because they are being accused of stealing products. For example, one of Apple’s suppliers, Foxconn, accused one of their employees of stealing an iPhone prototype. The employee would not dare to steal an iPhone and would not have done such a thing to get himself in trouble. The possibilities of his pay being withheld and being physically punished was very high for the employee. As a result he killed himself; he did not want to be under the large amount of stress added to the amount that he already had (Usher). This occurs in a lot of work forces, where the employees get so stressed and out of control that they cannot bare to live anymore; it happens especially in electronic factories in Asia. Many people think of child labor being associated with clothing, furniture, or toys, but in reality it’s not. Child labor is known in every industry. One industry that we all use is the electronic industry. Child labor is used in the electronic industry in a big way, not as much as clothing or furniture, but close to it. The Apple IPAD tablet you are holding in your hand, the Apple T.V media portal you are watching shows off of each night, the Apple Iphone you just used to call or text your friend, are all made with the help of child labour. Apple’s major provider Foxconn, has been proven to have employees under the age of Twelve (Usher). Foxconn’s manufacturing plants in Asia have admitted to having child employees that have been poisoned, and some have committed suicide (Usher). This is a situation Apple has a difficult time controlling. The use of child labor in the electronic industry should not be happening at all. It should not be happening in any industry period. Child Labour has been used to try and sabotage the success of certain companies. Samsung was accused of having workers under the age of twelve working in their factories [Thompson]. Samsung has denied the fact that they have underage workers. The rumor was created by RIM (Blackberry) to sabotage Samsung and gain an advantage in the marketplace. Samsung does not have employees under the age of twelve working for them. The name Steve Jobs brings so many amazing thoughts into your head, how he was the co-founder of the largest high tech companies in the wold, the go to guy and CEO of Apple, a multi-billionaire, and philanthropist (In Your Face Radio). Steve Jobs was an amazing man, but in realty he was just like a lot of other top executives, which get carried away with their money and make some bad decisions (In Your Face Radio). Many people think that Jobs was the one who started exploiting children in the business. It was said that Steve Jobs that created the child labor issues in the business because he lost focus and innovation in what he was doing, lost control of his factories and caused such a dilemma in the industry that almost broke the company’s reputation. (Does Steve). Apple’s factory, Foxconn, has been caught with having 164 children in total working in many different factories around the world. (Clarke and Williams). Foxconn has been caught poisoning their employees with n-hexane, and have also been caught for abusing their workers. Tim Costello led a study in Taiwan, and went into to Foxconn and created a report based on the workers lives in Foxconn. The study showed that the company was abusing their employees by â€Å"corporal violence† (Myslewski). Now this is in Foxconn’s factories where they make the parts for the Apple devices. Foxconn has fully admitted to all of the above. The major part of Apple’s manufacturing that is using child labor is Foxconn. As I said earlier Foxconn is the company with over 164 children working in its factory, they have been caught abusing and poisoning their employees. Foxconn is relied upon a lot by Apple. By being caught employing children to manufacture components, has caused an upset within Apple, and the ability to reply on Foxconn has come into question. Apple is an amazing company; however we need to know more about what goes on behind the closed doors within their manufacturing plants and their manufacturing partners facilities. In my opinion Apple is guilty in this situation of child labor. Personally I will continue to use Apple’s products because I believe Foxconn needs to organize their company and other factories that Apple is associated with or Apple needs to find another supplier. In order to fix the crisis of child labor I think that there should be a worldwide legal age to work and which each government must implement. This will decrease the young aged employees that work in countries like India, China, Japan, Pakistan, and many more. Due to there being no worldwide legal working age, problems like child labor occur. Child labor needs to stop, and companies like Apple can lead the way to change just like they have led the way in technology.

love in the time of cholera :: essays research papers fc

Black Death THE BLACK DEATH During the fourteenth century a horrible plague spread across Asia, Europe, and Great Britain. This plague is referred to as the black death. Many people are not quite sure why the disease was given the name. The most popular reason why it might be called the black death is because it left purplish, blackish blotches on the bodies of the sick. â€Å"But if the name of the epidemic had been derived primarily from the appearance of its victims, one would have expected it to have been used at the time. Of this there is no evidence.†(Zeiger 17). Step by step, I am going to take you on the journey the black death took, from where it started, what it did, and when it ended. Bacillus yersinia pestis is the bacteria that lived in the blood streams of medieval rats and their fleas. Some time in the late 1340’s the bacteria made its way from rats to warm blooded mammals like humans. Due to earthquakes and other environmental occurrences, medieval rats were forced to cross the paths of humans. They first got on board of ships at ports, then headed to cities where they spread the disease. It was not the rats that spread the disease, but it was their fleas that bit humans and infected them. There was three forms of the plague; bubonic, pneumonic, and septicemia. Each form had different symptoms. â€Å"The most common form, called bubonic, is characterized by the formation of egg-sized swellings at the site of the flea bite, usually located in the armpits, groin, or neck.†(Wark). Which ever form someone contracted they died a disgusting death within days. Their whole body would get covered with nasty blotches of blood under their skin, and any fluid excreted from their body contained an unbearable stench. Florence, Italy was a very hard hit area because it was located right on the Arno River where ships would dock to import and export goods. It was estimated that between 45,000 and 65,000 Florentines died from the plague. â€Å"New cemet eries had to be consecrated quickly to receive all the dead bodies.†(Carmichael 110). With so many people dieing, some tried to write their friends from other countries and warn them with what to look for. Others tried out running the it when it turns out all they were doing was spreading it. After conquering Florence, the plague moved towards England where it killed off fifty percent of the population in London.

Implement Person Centred Approaches Essay

1.1 The purpose of â€Å"Person-centred values† is to ensure that the service user needing care is placed at the very centre of the decision making process about their life, the services and support they want and need. 1.2The service user is always placed in the centre of the planning of the care programme required, in that they will always be consulted and that there views will always come first. Therefore the plan is made for the service user, and it should include all aspects of care, from the Social and Health Services, from that service users family and from the voluntary sector. The service user will then always be provided with the best care and feel safe and included with their best interests. 1.3 The person centred approach to risk includes making an assessment with the people involved in the plan such as the service user, their relatives and other professionals. Risk taking is part of a person centred approach as this controls the service user to have choices about w hat they want to do in their lives as well as to be part of their community. Not allowing individuals to take risks can have a negative impact on an service users life to not live it as they want. Read more: Person centred values definition essay 1.4 To be person centred the service user must always be at the centre of their care plan. Service users must always to be consulted and their views must always come first. No two care plans are are the same because each service user is different from another. Service users should be involved at every stage of their care plan, from deciding who to involve, how to meet the service users needs, the support required and how to feedback on how the care plan is working. 3.1It is always important to establish the consent of the service user when providing any care or support. This is essential to include that service user with any decision making, in order to ensure that they do not feel left out or ignored, this way they can understand and agree to their care and support. 3.3If consent cannot be established I would discuss the problem with management and, if necessary, the individual’s doctor and advocate. I would also make a record of this, which I would sign and date. 4.1Active participation benefits the service user because that person is always made to feel that they are alwaysm important, and that things are done for their benefit, with their consent. This ensures a positive approach for the individual that makes  them an active part of how they choose to live and puts them first and in control. 4.2 The possible barriers to active participation could be the emotions, the disabilities, and the attitudes of the service users involved, all of these these things can decrease active participation by the service user in any activity. 5.3Workers personal views should not influence an service users choices as they are not facts and can discriminate against against the service users choices. This may decrease the encouragement and self confidence of the service user, they could then loose trust in the worker. They would not be working to the service users best interests. 5.4.It is important to encourage questions through discussions with the service user, we as support workers are there to listen to them, we need to make them aware of the policies and procedures, their rights and complaints procedures. Also, they need to be aware of any avocates they may wish to know about. 6.1 Self – A service users identity is how we recognise their potential and their own personal qualities. Self esteem – This is how the service user values themself. Well-being – This is the general mental and physical health of the service user, their needs must be met in a physical, emotional, social and interllectual basis.  The links between are the effects of possible discrimination, abuse, lack of services. All of these things can reduce levels of self-confidence and self-esteem, affecting the service users emotional health. 6.2 Treating each person as an individual is important as a support worker, we must be aware of the service users feelings and keeping the privacy, and maintaining their dignity as well as respect for their religious, spiritual or cultural beliefs. We must work in partnership with other organisations and health professionals to achieve realistic goals. We need to encourage individuals to gain self-esteem and listen to encourage to also develop their independance.